What is CRM?

CRM is an integrated approach to identifying, acquiring, and retaining customers.
CRM helps organizations maximize the value of every customer interaction and increase corporate performance, by enabling organizations to manage and coordinate customer interactions across multiple channels, departments, personnel, lines of business, and geographies.

Today's organizations must manage customer interactions across multiple communications channels, including the Web, call centers, field sales, and dealers or partner networks. Many organizations also have multiple lines of business with many overlapping customers served by different specialised personnel. The challenge is to make it easy for customers to do business with the organization any way they want, at any time, through any channel or staff, in any language or currency, and to make customers feel that they are dealing with a single, unified organization that recognizes them at every point

Why Is CRM Important to an Organization?

The benefits of CRM are clear: By streamlining processes and providing sales, marketing, and service personnel with better, more complete customer information, CRM enables organizations to establish more profitable customer relationships and decrease operating costs.

AnzonCRM

AnzonCRM is a CRM Internet Appliance Server comes complete with the server hardware, CRM software, SQL database, Webserver and a specially hardened Operating System. It is for companies that do not want to a setup an IT department just to support the CRM software. Just plug it into the network and use it.

AnzonCRM is completely web based and therefore is able to be used across many different geographical locations with just one server. Each appliance server does not have user license restrictions so that there is no fear of needing to add more user licenses.

AnzonCRM is secured to be used over the Internet with its secure hardened architecture.

In its software architecture, AnzonCRM adds more value to the end-users by providing many enterprise features, such as security management, calendaring, E-mail integration, add-ons, and others as well as enterprise grade business productivity enhancement add-ons, Outlook Plug-in for Microsoft Outlook users.

What Can AnzonCRM do?

Help desk

Manage trouble tickets reported by customers
Manage frequently asked questions for better customer support
View the cumulative statistics of all trouble tickets
Customize the Help desk module fields as per user's requirements

Products

Manage company wide products list
Store documents related to products in a centralized location
Associate trouble tickets with products

Sales

Add custom fields in leads, contacts, accounts, and opportunities modules
Add/Modify pick lists to modules as per your business requirements

Security Management

Define organization-wide profiles for a better access control
Define team roles as per your organization structure
Control the access to modules/fields according to the user's profile
Set up organization-wide record sharing access model

E-mail Integration

Create Mail Merge Templates
Send Mass E-mails to Contacts and users

Product Benefits of AnzonCRM

Very easy to use as it is highly intuitive browser-based interface.
Harden Internet Appliance Server ready to be used over the Internet without any other installation
Lower total cost of ownership and high rate of ROI.
Product installation is hassle free just plug and use.
Business productivity enhancement add-ons, such as Outlook Plug-in, and E-mail integration are bundled with the product.